Tuesday, September 30, 2008

Entrecard's Overhaul Economy

I described it as a big and bold move by Entrecard to its users upon reading the email that i received from them. My first reaction, "not so surprise". Why? Their will be a time that a business like the Entrecard as it grows will need more funds and resources to maintain the stability of the business.

Surely, there will be different reactions by the Entrecard community. Members that are earning by selling Ecredits, item sellers in the Entrecard shop and contest bloggernizer are objecting with this significant changes.

The new set up that prohibit users to sell Entrecard credit is somehow define as monopolize entre-market. With this new term, expect some underground business on it.

But still it is early to tell how big it will affect the members interaction... I also feel that their will offer new concept.

Entrecard needs make some significant changes. These are summarized below:

1. Buy credits for less: Entrecard is now selling 1,000 credits for $6.00. You can buy them here: http://entrecard.com/r/buy_credits
2. More pricing increments: Instead of prices doubling every time, there are now a few more steps. The new price points can be found on the Advertising page in the wiki, here: http://entrecard.com/docs/doku.php?id=advertising
3. Members are not allowed to sell credits: This goes for ebay sales, posts in the Marketing forum, and posts on other forums. If you have references on your site to the sale of credits, please remove them immediately, as it is now against our terms.
4. Credit transfer limits: Members are allowed to make a maximum of 14 credit transfers a week, up to a maximum of 1,000 credits, whichever comes first. This means you can still run contests where you give credits away for free, and under 1k per week. Note: This does not affect linked blogs, you can transfer unlimited credits between linked blogs.
5. Transfer tax: From now on, all transfers, including transfers made with our new payments API, will be taxed at a rate of 12.5%. The taxed credits will be sold to members (see #1).
6. Blogs cannot be unlinked: Once you link a blog, it's there for good unless you ask us to delete the blog from your account. This prevents linking/unlinking to get around the credit transfer limits, and it also stops you losing access to a blog if you unlink it in error, which happens a lot.
7. No more coupons: You are no longer allowed to send coupons.
8. Shop closed: Except for Entrecard upgrades (Featured Status, Fast Pass) the Entrecard Shop is now offline until further notice. Please do not request a seller token until the shop returns. When it comes back, it will be bigger and better. We'll communicate more details nearer the time.

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